To be the leading institution of higher learning in Brazil in our fields and be acknowledged as such.
To be a leading center of education and research in the fields of Business, Economics, Law, and Engineering, exploring their complementarities to positively impact organizations and society.
At all stages of their professional lives, we develop innovative leaders and professionals who can make a difference, preparing them to deal with the complexities of the real world, by fully engaging both faculty and students in the teaching and learning process.
We value academic research grounded on real-world issues, relevant to organizations and society.
