[{"jcr:title":"1st Industrial Marketing Management (IMM) South America Summit","cq:tags_0":"tipos-de-evento:webinar"},{"jcr:title":"Grid Container Section","layout":"responsiveGrid"},{"typeView":"vertical","title":"Próximos eventos"},{"jcr:title":"1st Industrial Marketing Management (IMM) South America Summit"},{"contentDescription":"• Date: Wednesday 2nd – 4th October 2024 • Location: Insper, São Paulo, Brazil • Deadline for paper submission: 1st August • Deadline for conference registration: 11th September • Paid event.","address":"Insper - São Paulo, Brazil","form":"[https://www.even3.com.br/20241002/](https://www.even3.com.br/20241002/) Realization:  ","entry":"Rua Uberabinha, S/N, São Paulo - SP - Bazil","webinarTitle":"1st Industrial Marketing Management (IMM) South America Summit","parkingLot":"Rua Uberabinha, S/N, São Paulo - SP - Bazil","eventDescription":"[ MARKETING EVENT ](https://business.leeds.ac.uk/events?categoryID=160&sub_categoryID=165) WEDNESDAY 2ND OCTOBER – FRIDAY 4TH OCTOBER 2024 We are excited to announce that the 1 st Industrial Marketing Management South America Summit will be held from 2 nd – 4 th October 2024 at Insper, São Paulo, Brazil [(https://www.insper.edu.br/en/)](https://www.insper.edu.br/en/) Insper is a nonprofit higher education and research institution dedicated to teaching and research, with the mission of promoting the transformation of Brazil through the training of innovative leaders and applied research — acting with academic excellence and an integrated vision of the knowledge areas [ (click here for a visual overview of Insper) ](https://www.youtube.com/watch?v=54cXzV59AZI&t=98s) . Insper is located in São Paulo, Latin America’s largest and most cosmopolitan city, and Brazil’s main economic and financial center. São Paulo concentrates the headquarters of large national and international companies and banks. The metropolis is also a cultural and gastronomic hub, having a lot to offer to its visitors [(link to the city touristic attractions overview)](https://arquivos.insper.edu.br/2024/eventos/city_events.pdf) . Industrial Marketing Management (IMM) serves as the premier platform for academic and practical research tailored to the requirements of marketing professionals and scholars engaged in the study and practice of industrial and business-to-business markets. The journal’s worldwide influence is exemplified by the participation of experts and practitioners from diverse regions across the globe who contribute their most recent discoveries aimed at enhancing the performance and productivity of industrial markets. This all-encompassing approach continuously informs readers about the most current research and best practices, empowering them to make well-informed marketing decisions and develop effective strategies in the dynamic realm of global industrial and business-to-business markets. The 1st Industrial Marketing Management South America Summit seeks to unite academics and practitioners from South America, as well as other regions, who share an interest in business-to-business marketing, with the goal of creating and/or strengthening collaborative research networks. This summit also intends to continue the tradition established by the European and American Industrial Marketing Management summits , which include promoting discussions, sharing cutting-edge research, and enhancing the effectiveness and efficiency of industrial markets on a global scale. The event will display recent developments in both theory and practice within the realm of global industrial and business-to-business marketing. Leveraging the success of past summits and the rich heritage of Industrial Marketing Management , this gathering assures dynamic conversations, visionary insights, and effective answers. Important dates On the evening of 2 nd October, we have planned an informal welcoming reception. Your conference fee covers one gala dinner on Thursday, as well as two lunches on Thursday and Friday, along with multiple coffee breaks. Moreover, an award ceremony recognizing the best conference paper will be held during the gala dinner on Thursday (3 rd October). We will finalize the program once we determine which papers have been accepted. The ultimate program will provide information on the conference fee, venue address, and more. Following the conference, and as in past years, authors of selected papers will be invited to submit to a special issue of Industrial Marketing Management . Paper Submission The deadline for paper submission is 1 st  August, 2024 (23:59h BR time). Please send your paper to the summit’s official e-mail ( [IMMSummitSA@insper.edu.br](mailto:IMMSummitSA@insper.edu.br) ), with copy to Carla Ramos ( [carlasdmr@insper.edu.br](mailto:carlasdmr@insper.edu.br) ), and our assistant Nathalia Esteves ( [nathaliare@al.insper.edu.br)](mailto:nathaliare@al.insper.edu.br)) . You should receive a confirmation of your submission within 1-2 days. Please get in touch in case you do not receive the confirmation. All submitted papers should follow IMM’s author guideline for article submission [ (find further information clicking here). ](https://www.sciencedirect.com/journal/industrial-marketing-management/publish/guide-for-authors) We look forward to your participation in the 1 st Industrial Marketing Management South America Summit in São Paulo, Brazil. Programme and Access to Wi-Fi [ ](https://www.insper.edu.br/agenda-de-eventos/programacao-e-wi-fi-1st-industrial-marketing-management-imm-south-america-summit/) Conference Registration Fee The Conference registration fee includes: Coffee breaks during the Conference Other meals (according to the selected option, Welcoming Reception Cocktail on the 2 nd October, lunches on the 3 rd and 4 th October, and Gala Dinner at Praça São Lourenço on the 3 rd October) Admittance to all scientific sessions of the Conference Admittance to all special sessions/workshops of the Conference Conference documentation Certificate of attendance **Cancellation Policy Cancellation requests must be sent by e-mail to Carla Ramos (carlasdmr@insper.edu.br). *Cancellations received by 12 th September 2024 (midnight CET) will be refunded, minus an administration fee of 10% over made payment (payment platform fee). After the 12 th September 2024, no refunds will be granted. Delegates who do not cancel and do not attend will not be refunded. Substituting a registered delegate with an alternative person (one of your co-authors only) is acceptable until 11 th September 2024.  The order of the authors will not be changed either in the programme or in the proceedings. Registrations [ ](https://www.even3.com.br/20241002/) Keynote Speaker Christopher Plouffe Gary W. Rollins Endowed Chair & Professor of Sales The University of Tennessee at Chattanooga (UTC) Moderators  – Session with Practitioners Gabriel Gonzalez Associate Professor Fowler College of Business, San Diego Willy Bolander Rader II Professorship Texas A&M University Maria Rouziou Assistant Professor Texas A&M University Academic – Practitioner Paper Development Workshop Adam Lindgreen Professor of Marketing CBS – Copenhagen Business School Co-Editor-in-Chief, IMM Ad de Jong Professor of Marketing CBS – Copenhagen Business School Robert Morgan Professor of Marketing & Strategy Cardiff University Conference academic leads Carla Ramos Associate Professor of Marketing Insper Danny P. Claro Professor of Marketing Insper Adam Lindgreen Professor of Marketing CBS – Copenhagen Business School Co-Editor-in-Chief, IMM Anthony Di Benedetto Professor of Marketing Fox School of Business Co-Editor-in-Chief, IMM Transportation and Accommodation Insper can easily be reached through the Guarulhos International Airport (a 50-minute taxi ride) or Congonhas National Airport (a short 20-minute taxi ride). Transfer from the airport can be arranged for upon payment and request. We have also made a special agreement with 3 accommodations that are walking distance from Insper. Please [ click here for information ](https://www.insper.edu.br/wp-content/uploads/2024/04/Hotels-Transfer-IMM-summit.pdf) on suggested accommodation and transportation from and to the airports. For more information, please do not hesitate to contact our assistant Nathalia Esteves ( [nathaliare@al.insper.edu.br](mailto:nathaliare@al.insper.edu.br) )"}]