[{"jcr:title":"Programme and Access to Wi-Fi"},{"startHour":"08h00","endHour":"22h00","richText":"Event Programme ","madeBy":"Por","tag":"tipos-de-evento:presencial","title":"1st Industrial Marketing Management (IMM) South America Summit","variant":"imagecolor"},{"jcr:title":"azul marinho / vermelho / branco"},{"themeName":"azul marinho / vermelho / branco"},{"jcr:title":"Grid Container Section","layout":"responsiveGrid"},{"id":"programacao","text":"  Wednesday 2 nd Oct: Academics-Practitioners Day   13h – 14h   Registration for the IMM SA Summit  14h – 14h15  Introduction by the Dean or Vice-Dean  14h15 – 16h  Round table with practitioners and discussion with academics/audience Overarching theme:  Challenges and Trends in B2B Discussion with academics and Q&A by audience. Mediators: Gabriel Gonzalez and Willy Bolander   16h – 16h30  Coffee Break 16h30 – 16h45 Promotion of IMM’s Academic-Practitioner Paper section (Adam Lindgreen, Tony Di Benedetto) 16h45 – 18h30 Academic-Practitioner Paper development workshop (Adam Lindgreen, Ad de Jong, Rob Morgan) 18h30 – 20h   Welcoming reception  (Cocktail + finger food)"},{"id":"programacao","text":"      Thursday 3rd Oct: IMM Summit Academic Presentations    (if necessary, parallel sessions)   8h – 10h  Summit academic presentations 10h – 10h30  Coffee Break 10h30 – 12h30  Summit academic presentations  12h30 – 14h   Lunch break 14h – 14h30  Meet the IMM Editors Session  (Adam Lindgreen, C. Anthony Di Benedetto) 14h30 – 15h30   Keynote Speaker  (Christopher Plouffe) 15h30 – 16h   Coffee Break 16h – 18h  Summit academic presentations 19h – 22h  Gala Dinner + Best Paper award"},{"id":"programacao","text":"      Friday 4th Oct: IMM Summit Academic Presentations   (if necessary, parallel sessions)   8h – 10h  Summit academic presentations 10h – 10h30  Coffee Break 10h30 – 12h30  Summit academic presentations  12h30 – 14h   Lunch"},{"id":"programacao","text":"  End of the Summit  "},{"imageCrop":"30,30,1074,403","fileName":"LOGO SITE NOVO - Summit.png"}]