All great business schools around the world have not only always promoted innovative entrepreneurship, but received support from entrepreneurs as well. At Insper, this relationship with Brazilian entrepreneurs grows stronger with each passing day. Not by chance, many of Insper’s classrooms were christened with the names of entrepreneurs who gave or continue to give support to the school or who have contributed to the construction of a greater and better country.
As part of its tradition that harks back more than 30 years, Insper, through its undergraduate and graduate programs, has contributed to the development of innumerous entrepreneurs and intra-entrepreneurs who have led the creation of new businesses or the expansion of existing ones.
This is the context in which Insper’s Center for Entrepreneurship and Innovation works to support the members of the Insper Community who want to follow an entrepreneurial career or to develop the competencies they need to act as entrepreneurs in any environment or type of organization.
Insper’s Center for Entrepreneurship and Innovation organizes activities, supports the development of courses related to entrepreneurship and offers services to the entrepreneurs or future entrepreneurs of the Insper Community.
The center’s activities are organized around Insper’s key values: Inspire, Belong and Transform.
Inspire: promote situations and experiences that encourage entrepreneurial and innovative behavior in those interested in the subject or in entrepreneurs who already head up businesses.
Belong: create situations to promote stronger relationships between entrepreneurs and Insper and organize situations in which entrepreneurs from the Insper Community can expand their relationship networks.
Transform: organize activities, courses and services to support the entrepreneurs of the Insper Community in putting into practice their entrepreneurial behavior.
Director: Cynthia Serva
With extensive experience in managing people and teams, Cynthia is responsible for coordinating the training programs and commercial actions involved in implementing new products at companies in the financial, telecommunication and education sectors. She holds a master’s degree in Public Administration and Policy from the University of Chile, a graduate degree in Business Administration and Marketing and a bachelor’s degree in Public Relations.